
“What’s your USP?”…
In my very early days of serious blogging I was chatting to a lady about my blog and she asked to see it. I gave her my site address and she had a quick look. She asked me, “What’s your USP?” USP wasn’t a term I was familiar with so I drew a blank. “Your unique selling point. What is it?” “Oh well, I don’t know. Me, I suppose” Well apparently that wasn’t a good enough answer for this lady who actually had no influence on me or my blog… To be perfectly honest though I think it was … Continue reading “What’s your USP?”…